So why start blogging?
The real catalyst has been the new role I took on in October 2012 with a sister company of Genesis, where I currently serve as President. Precept Marketing Group is a rep group that sells education products to the Christian K-12 and home school market.
The home school division is called HomeWorks and the heart and soul of that business unit is the 200 consultants who blanket the country (and parts of Canada) to support new and existing home school families. These consultants are primarily moms (and a few dads!) at various stages in their personal home schooling journey and who for the most part have extensive hands-on experience with our primary product line—BJU Press. BJU Press (www.bjupresshomeschool.com) has an incredibly comprehensive and proven curriculum that covers the entire educational experience for children and young adults. It has a solid biblical worldview, stresses academic excellence, promotes critical thinking, is adaptable to different learning styles and utilizes an academically sound philosophy of education—with the teacher (parent) as the key.
The home school community for the most part thrives on the internet—gaining and sharing a lot of information. HomeWorks needs to be more proactive in using technology to connect with our current customers and reach the thousands of new families that are joining the home school ranks every year. Over the last year I have worked to educate myself and my team about websites, analytics, email marketing, blogging, social media and all the seemingly gazillion details about how all these work together. While digging in, I’ve discovered that we have some pretty talented people on our team in addition to the outside specialist assisting us on this journey. It has been said that the best way to learn a foreign language is to immerse yourself in that country and culture. I believe the same holds true with technology; so in order to better understand what we need to do and what our customers would like to see from us I decided to jump in and start doing it myself. That is largely why I am here writing this blog.
But I do have other areas of interest! The list is long and varied. I want to engage with others on subjects such as:
- Christian theology, evangelism, missions and discipleship;
- auto mechanics and automobiles;
- marriage, family and parenting;
- church life;
- animal husbandry and hobby farming;
- small business and management;
- marketing and sales;
- leadership and servant-hood;
- Christian publishing, product and retailing;
- the 2nd Amendment and politics;
- current events;
- personal finance;
- organization and time management;
- fitness and bicycling;
- my kid’s athletic endeavors
- and my personal walk with Jesus Christ.
So join me on this journey—it’s a Pilgrims Journey with many twists and turns, triumphs and disappointments. Jesus told us that he came to the world that we may have life and have it abundantly (John 10:10b). That’s the life I want through him.